Reinvention Through Disruption: Moving From Perpetual Crisis to Collective Adaptability

The paper argues that organizations stuck in constant crisis cannot thrive by relying on heroic individual responses. Leaders need to strengthen culture, deepen personal mindsets, and build collective capacity—using tools like Direction-Alignment-Commitment—to navigate complexity. By embedding learning and interdependence, disruption becomes a catalyst for strategic reinvention rather than a recurring emergency.